QNET, a global lifestyle and wellness-focused direct selling company, has won two Bronze Stevie® Awards at the International Business Awards 2023.
This was in recognition of its dedicated efforts to combat climate change and the transformative rebranding of its wellness brand, with a renewed focus on holistic lifestyles.
The award ceremony, attended by over 100 winning companies, took place at the luxurious Cavalieri Waldorf Astoria in Rome, Italy.
The distinguished International Business Awards program acknowledged QNET's substantial contributions to the sustainable development goals by awarding its Communication or PR Campaign of the Year.
The Climate Change for QNET, a global reforestation programme, was launched by the company in 2021 through a partnership with the Certified B Corporation EcoMatcher.
This initiative launched with QNET forests in the Philippines, Kenya, and the United Arab Emirates is currently in its first phase.
Since the launch in 2021, the programme has expanded to include numerous other countries, including Indonesia, Turkey, and Algeria.
QNET has also embarked on various green and sustainability-focused projects in collaboration with international partners.
Again, QNET won the Rebranding/Brand Renovation of the Year. This was for QNET's Wellness portfolio, Amezcua.
Amezcua offers an innovative, science-backed range of wellness products designed to promote holistic well-being for modern consumers.
In December 2022, QNET undertook a strategic repositioning of the Amezcua brand to redefine and elevate its market presence in the fiercely competitive wellness industry. The new direction centers on the concept of "holistic living," presenting Amezcua as a brand that enhances modern lifestyles.
Malou Caluza, CEO of QNET, stressed that, "These accolades are a testament to our unwavering commitment to promoting better health, better lifestyle, and a better planet. Our Green Legacy reforestation program and the transformation of our Amezcua Wellness portfolio are emblematic of our dedication to sustainability and holistic living. We believe that by taking care of our planet and prioritizing holistic well-being, we contribute not only to our own success but also to a brighter and healthier future for all."
The International Business Awards (IBAs) honours and recognises the achievements and positive contributions of organisations and professionals worldwide. Evaluated by more than 230 industry professionals and experts worldwide, this year’s IBA included entries from international organisations such as Coca-Cola, Turkish Airlines, Domino’s, Ernst & Young, NielsenIQ, and more.
“Nominations to the IBAs get better every year, and this year’s class of Stevie winners is the most impressive yet,” says Stevie® Awards President, Maggie Miller.
“The winners have demonstrated that their organisations have set and achieved lofty goals. We congratulate them on their recognised achievements and look forward to celebrating them."
This year marks QNET’s fourth win at the IBA since the company first participated in 2020. Previously, QNET received Stevies® award for its unique campaigns and targeted global initiatives, such as the Engaged Community of the Year and Best Use of Social Media for Covid-19 Related Information awards.
In October, RYTHM Foundation, the global corporate social responsibility (CSR) arm of QNET, was adjudged winner of the Youth and Disability Inclusion CSR category at the 10th edition of the Ghana CSR Excellence Awards, GHACEA 2023 organised by the Centre for CSR, West Africa.
About QNET
QNET is a prominent lifestyle and wellness company that uses a direct selling business model to offer a wide selection of exclusive products that enable individuals to embrace a healthier, more balanced life. Established in 1998, QNET marks 25 years of making an impact around the world through its product offerings and e-commerce-powered business model, in 2023.
QNET proudly holds memberships in the Direct Selling Association in several countries, the Hong Kong Health Food Association, the Health Supplements Industry Association of Singapore, and more. QNET is also active in several global sports sponsorships including in its role as the official direct selling partner of the Manchester City Football Club and the Confederation of African Football (CAF), underscoring its commitment to excellence and global reach.
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