A new video-streaming service that limits the length of its programmes and shows to bite-sized chunks will launch in the US in April.
Quibi also keeps the action full-frame however viewers hold their phones.
It will feature exclusive entertainment content made by the likes of Steven Spielberg, Bill Murray and Reese Witherspoon.
And unlike Netflix, it will also screen specially-made news bulletins made by the BBC, NBC and Telemundo.
But will audiences pay $4.99 (£3.80) a month to watch it with adverts or $7.99 to go ad-free?
BBC Click's Spencer Kelly met founder Jeffrey Katzenberg and chief executive Meg Whitman at the CES trade show in Las Vegas.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Tags:
Latest Stories
-
Theodore Dzeble: The return of another John
6 minutes -
This is your moment in history, my dear friend’s wife
10 minutes -
Call me ‘Ɔsahene’ in Parliament – Afenyo-Markin announces new title to colleague MPs
26 minutes -
A letter to President John Mahama – A friend you need
27 minutes -
Maintain E-Levy to support Women’s Development Bank, SMEs – GUTA tells Mahama
45 minutes -
Nominations open for 2025 JoyNews Impact Makers: Celebrating ordinary people, making extraordinary impact
1 hour -
Tanko Foundation rescues 3 nursing mothers detained over medical bills
1 hour -
Cyber troopers: The ‘news’ handles spreading disinformation, hate speech on social media
1 hour -
Russia hopeful of improved relations with Mahama’s administration – Dr John Aggrey
2 hours -
Ablekuma North: Nothing untoward happened, there is no illegality – Haruna Mohammed
2 hours -
Mahama can run Ghana with just 30 ministers – Prof. Avea Nsoh
2 hours -
Hearts midfielder Saani Mohammed joins Danish side AC Horsens
2 hours -
West Ham to appoint Potter after sacking Lopetegui
3 hours -
Ablekuma North: We won’t accept any ‘illegality’ coming from EC – NDC
3 hours -
I’m done with Ablekuma North, EC should find a new person – Returning officer
3 hours