Days after Koforidua hosted the 67th Independence Day anniversary celebration, traders and other businesses continued to sell products and services at the fair that was organised as part of the event.
Although one would hardly come across the sale of financial and insurance services at such events, a few have been to the venue to do business.
The climax of the event was on March 6, however, a lot more people are still trading.
They are leveraging the platform provided by the government to market their products and services.
At one of the stands is Hydro Co-operative Credit Union, one of the leading credit unions in the Eastern Region and Ghana.
The fair, according to the Board Secretary of Hydro Co-operative Credit Union, Eugene Afrifa, has been a useful platform for them to create awareness about their products and services.
He thanked the government for choosing Koforidua for the first time to host the national celebration.
"We want to take the opportunity as Hydro Co-operative Credit Union which is the second largest credit union in the country and the first in the Eastern region, to create some level of awareness in the Eastern region and the nation as a whole so that they know the products we offer. If you look at our current situation as a country, credit unions have been entrusted with managing funds” he said.
The Head of Marketing, Iddrisu Abdul-Mubarak assured the public of robust systems instituted by credit unions to provide the best of services to the public.
"Credit Union is a member-owned, member-controlled financial institution which is geared towards giving its members financial freedom. Our two main products are the savings and shares accounts. Whatever profit is made is shared into the individual accounts.”
With the savings, the concept behind it is that we all bring our resources into one pool and whenever any member needs support we take it and give it out as a loan. It attracts an interest of 2% on a quarterly basis and is insured for you against death and permanent disability".
"With regards to our term deposits, it is the biggest in the financial sector. We have a product we called the personal retirement plan that is geared towards our retirement" he explained.
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