The Ghana Beverages Awards, 2023, has crowned Bel Cola as the soft drink of the year for stellar performance in the year under review.
The award is in recognition of the tremendous increase in market share of the Carbonated Soft Drink brand, which has been described by many as the fastest-growing beverage in Ghana.
Launched five years ago, Bel Cola has consistently enhanced its crisp, refreshing taste to compete with and surpass established competitors.
Blow Chem Industries, the parent company of Bel Cola, has adeptly tailored the drink’s flavour to meet the unique preferences of Ghanaian consumers, based on their invaluable feedback.
This commitment to quality and consumer satisfaction has earned Bel Cola widespread acceptance and recognition.
In response to this achievement, Magnus Dey, Marketing Manager of Bel Beverages, the beverages division of Blow Chem Industries Limited, expressed his gratitude:
"We are honoured to receive this award and are thrilled that Bel Cola has been recognized as the Soft Drink of the Year.
"Our team has worked tirelessly to perfect the taste and quality of Bel Cola, and this award is a testament to their dedication and the loyalty of our consumers."
Mr. Dey continued, "Listening to our customers and understanding their preferences has been key to our success. We will continue to innovate and strive to exceed their expectations."
Bel Cola has demonstrated exceptional performance and rapid growth in the market. The brand’s ability to resonate with consumers and consistently deliver quality is truly commendable. This award is well-deserved.
As the Ghana Beverages Awards aims to celebrate excellence and innovation in the beverage industry, and Bel Cola has clearly met those standards."
As Bel Cola continues to innovate and grow, this award marks a significant milestone in its journey, reflecting its dedication to delivering quality refreshments that resonate with local and international palates.
The future looks bright for Bel Cola, as it solidifies its position as a beloved and trusted brand in Ghana.
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