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JX signs on as latest sponsor for 2020 Olympics

JX Nippon Oil and Energy Corporation has become the sixth Gold Partner, or a top domestic sponsor, for the for the 2020 Summer Olympic and Paralympic Games, the Japan Olympic Committee announced on Wednesday.

The contract term began Wednesday and will last until December 31, 2020. The company will also support the Japanese national delegation on other stages around the globe prior to the Tokyo Games, such as during next year’s Rio de Janeiro Summer Olympics, the 2018 Winter Olympics, in Pyeongchang, South Korea, and a pair of Youth Olympics.

The Gold Partners are the highest-ranking domestic sponsors for the 2020 Games, and don’t just provide back them up financially but also contribute to the cause in their own fields of business.

JX, the largest oil company in Japan and originally established in 1888, will be in charge of supplying oil, gas and electric services for the 2020 Games.

Asahi Breweries, Ltd., Canon Inc., NEC Corporation, Nippon Telegraph and Telephone Corporation (NTT), and Fujitsu, Ltd. had already been designated as Gold Partners.

“We are extremely honored to have become a Gold Partner for the 2020 Tokyo Olympics and Paralympics,” JX chairman Yasushi Kimura said at a Tokyo news conference on Wednesday. “Our company supplied the gas and kerosene for the Olympic Flame in the 1964 Tokyo Olympics. Now we are again involved in the Olympics and Paralympics. We feel our ties with the Olympics and Paralympics and we have high expectations for ourselves.”

For the Tokyo Games, JX will be expected to provide hydrogen energy as well. As fuel cell vehicles have come into the market recently, JX has actively been working on installing hydrogen stations at Eneos gas stations across the country. According to Kimura, JX currently has them at 10 locations.

Kimura said he wasn’t sure if the company would benefit from being a partner of the Olympics and Paralympics right away, but intended to be involved for a long time as a company with social responsibility.

“(JX) will carry important roles to create a future society and we are pleased about it, too,” said former Japanese prime minister Yoshiro Mori, the president of the Tokyo Organizing Committee of the Olympics and Paralympics.

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DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.