Food manufacturing company, GBfoods has announced the launch of Gino Jollof Mix, the latest addition to the Gino family.
This innovative tomato mix variant is tailored specifically for preparing Jollof rice, a dish celebrated across Ghana for its rich taste and cultural significance.
Gino Jollof Mix is crafted with a blend of key ingredients—pepper, onion, ginger, garlic, and curry—to deliver the rich, traditional flavours of Ghanaian Jollof rice in a convenient, ready-to-use format.
The inspiration behind Gino Jollof Mix is to meet the growing consumer demand for easy-to-use cooking
solutions without compromising on the traditional taste that has made Jollof rice a staple in Ghanaian
households.
This product promises to transform the Jollof cooking experience by simplifying the process while
delivering the authentic Ghanaian Jollof taste that consumers know and love.
Samuel Dery, Director of Sales at GBfoods Ghana, expressed his enthusiasm about the launch: "Gino Jollof Mix is more than just a product; it's our way of honouring the cultural importance of Jollof rice in Ghana."
"We've combined convenience with authenticity, ensuring that our consumers can enjoy the traditional flavours they cherish, with the ease they need in today's fast-paced world. This launch is evidence of our dedication to delivering high-quality, locally relevant products that resonate with our consumers."
As GBfoods Ghana continues to celebrate local flavours, the company says it remains steadfast in its mission to deliver high-quality products that enrich culinary experiences and bring joy to millions of households across Ghana.
At the launch event, GBfoods Ghana showcased the versatility and quality of Gino Jollof through live cooking demonstrations, allowing consumers to enjoy the product's delightful taste.
This interactive experience emphasised the brand's commitment to maintaining the rich culinary heritage of Ghana while innovating to meet modern consumer needs.
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