H&M and Mugler hosted a cultural event Wednesday night, April 19, at the Park Avenue Armoury in Manhattan, New York City, to commemorate the impending release of their eagerly anticipated collection.
The event was attended by numerous members of the Mugler community – including Pamela Anderson, Charli XCX, Chloë Sevigny, Lourdes Leon and Dominique Jackson – who all wore pieces from the Mugler H&M collection.
One of today’s most revered artists, Amaarae, delivered an explosive performance of her hugely popular tracks "SAD GIRLZ LUV MONEY" Kali Uchis & Moliy, "Reckless & Sweet," "Disguise," and an unreleased track at the hottest event of the night in NYC, the official launch of Mugler’s collaboration with H&M.
The Ghanaian songwriter and singer is one of the faces of the ravishing new campaign alongside musicians Shygirl, and Eartheater.
The three musicians who appear in the Mugler H&M music video and who all wore special pieces from the new collection, performed as a group during the event. Before joining together to sing a new rendition of the 1990s club smash "Music Sounds Better With You," a song especially commissioned in honour of the Mugler H&M line, each artist played a number of their own successes.
The event kicks off what will undoubtedly be a colossal year for Amaarae that will include the release of her highly anticipated new album, Fountain Baby.
She has already amassed a global cult following, become a certified press darling and produced a viral hit with her song “SAD GIRLZ LUV MONEY” feat. Moliy with Kali Uchis, which made history upon its arrival.
Watch “RECKLESS & SWEET" here:
Latest Stories
-
CAF Executive Committee approves 2025 Competition Calendar
3 minutes -
FIFA Rankings: Ghana ends 2024 77th in the world, maintains 14th position in Africa
10 minutes -
Kwame Agbodza slams $147m e-gate system as ‘create, loot, and share’ scheme
44 minutes -
Drones deployed in Bawku to track down attackers
2 hours -
Today’s front pages: Thursday, December 19, 2024
2 hours -
ORAL: Not all corruption cases fall under the Special Prosecutor – Domelevo
2 hours -
Two dead and 65 cases of malnutrition recorded in Bawku for 2024
2 hours -
NDC’s control of major media houses gave them edge in 2024 polls, says Bawumia
2 hours -
49th SWAG Awards: High jump Queen Rose Yeboah and Grace Mintah lead nominees for topmost award
3 hours -
ORAL: ‘National Cathedral spending is an ‘expensive pit of deceit’ – Ablakwa
3 hours -
Our people didn’t vote – Bawumia explains why the NPP lost
3 hours -
Dr Bawumia had no choice given Mahama’s decisive victory – Malik Basintale
3 hours -
ORAL: ‘Clergy were misled by Akufo-Addo’ – Ablakwa on National Cathedral scandal
3 hours -
‘It is false’- PMMC refutes claims of politicians smuggling gold from Ghana
3 hours -
2 million NPP supporters did not turn up to vote – Kabiru Mahama
3 hours