https://www.myjoyonline.com/language-barrier-affecting-business-in-ghana/-------https://www.myjoyonline.com/language-barrier-affecting-business-in-ghana/
Economy

Language barrier affecting business in Ghana

The inability of some Ghanaians to communicate with Ivorians, Beninois and Malians in French in the Sekondi-Takoradi metropolis was affecting business. Some traders at the Takoradi Market Circle told the GNA in an interview that their inability to communicate in French had made it difficult for them to transact business. Madam Elisabeth Ndiabah, a shoe and bags dealer, said her understanding of the Nzema language made it less difficult dealing with the foreigners. As an interim measure, most of the traders have procured calculators and would type out the amount and sometimes use sign language to drive home a bargain. In a related development, several Ivorian food vendors have taken over the Takoradi Polytechnic village. A visit by Ghana News Agency showed food, beverages, cosmetics and drinking spots. Other activities include hairdressing salons, music shows, games centre while several young women were spotted selling soaps, perfumes and other Ivorian products. Source: GNA

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DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.