With barely four weeks to the Christmas festivities, traders in the Central Business District of Accra, on Monday said they expect sales to pick up around ‘pay day’ from the current slow start.
Some customers, they said, also preferred to wait till mid-December in anticipation of procuring the latest in clothing and footwear designs and brands befitting the festivities.
Christmas, which commemorates the birth of Christ Jesus more than 2000 years ago, is one of the major events on the Christian calendar.
Celebrants around the world, usually go to church services, parties and other social events, in beautiful new clothing and splendid hairstyles.
It is also a period for giving to reflect the generosity of their maker.
This usually leads to a boom in the purchase of seasonal merchandise, especially for children.
When the Ghana News Agency visited the City centre, it noticed that only a handful of shops had been decorated with Christmas ornaments to indicate the mood and readiness for the season.
Some of the interviewees said they were preparing to hang them in December.
Ms Akua Agyeman at the SIC Mall who g, a sales representative of the shop, which deals in Christmas items said, she was hopeful that business would be brisk at the turn of the new month, as was the case last year.
“Last year, it wasn’t very encouraging around this time but the December sales were significant in the end,” she said.
“I know that when our customers who work with the corporates receive their November salaries we will see some good action”.
Ms Agyemang also explained that some of the customers had been shopping windowing in order to plan their shopping budgets.
Madam Esther Ofori, a Floral and Décor shop owner, said sales were at their regular pace for her, but the level was good and could only be better in the coming days.
Naa Dede, a trader in wig caps, however, expressed pessimism at cashing in on the season, saying the trend of patronage had been discouraging so she would not restock for the season.
The traders say they did not anticipate the increment in the prices of their goods because the cedi had remained relatively stable.
However, the high demand for foreign currency to foot imported goods for the season sometimes lead to price changes.
DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.
Latest Stories
-
Over 80 educational projects to be commissioned this week
2 hours -
Kuami Eugene shows leadership; mobilises fellow artistes for peace song
3 hours -
The JOY Prime Made in Ghana Fair: Why not miss it!
4 hours -
GPL 2024/25: Struggling Asante Kotoko aim to bounce back against high-flying Nations FC
4 hours -
GES Deputy D-G admonishes students to uphold integrity and teamwork
5 hours -
Election 2024: Osabarima Dr Owusu Beyeeman advocates for peace
5 hours -
Fashion at Joy Prime Made in Ghana Fair
7 hours -
Alan Kyerematen wanted me to be his running mate – Okyeame Kwame
7 hours -
AFCON 2025Q: Otto Addo calls up Jerry Afriyie, two others for Niger clash
9 hours -
Vacant Seats: Supreme Court failed to strengthen Ghana’s democracy – NDC’s Beatrice Annan
9 hours -
Coop Kee makes bold statement with ‘Ohemaa’
9 hours -
Judiciary not a rubber stamp for Jubilee House decisions – Atta Akyea asserts
10 hours -
Judiciary being manipulated by politicians – Franklin Cudjoe claims
10 hours -
NPP slams ‘unwarranted and disgraceful’ attacks on Kufuor
10 hours -
Election 2024: Dampare cautions public against electoral misconduct
10 hours